Detailers Inner Circle

1:1 Mentorship for Detailers

The System I Used to Build a $100K+/Month Detailing Business That Doesn't Depend on Me

Scale your detailing business to $50K/month in 6 months — or I'll keep working with you 1‑on‑1 for free until you do.

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Leave your details below. If I think I can genuinely help you, you'll get a link to book a call with me directly.

Application only. I read every one myself — if I don't think I can genuinely help, I'll tell you.

Built, tested & proven in a real detailing business

$100K+

Months, from $0

3,000+

Jobs completed

8

Person team built

Personal Vehicle → Van → Workshop

Started with nothing but a car

Do you have this problem?

You know how to detail cars. That was never the hard part.

The hard part is that being good at detailing and being good at running a detailing business are two completely different skills — and nobody tells you that until you hit the ceiling.

×

Plenty of $200–$500 jobs, but ceramic coating, PPF and tint don't sell consistently.

×

Posting content constantly, no idea which posts actually bring in customers.

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Running Meta or Google ads without knowing if they're actually profitable.

×

Getting leads, losing too many because follow-up isn't dialled in.

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Hit $10k–$20k months, no clear idea how to get to $30k or $50k.

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Scared to hire in case it's the wrong person, or there isn't enough work to keep them busy.

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Got a team, still get dragged back into every problem, every day.

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Decent revenue, no idea where the money actually went at the end of the month.

The moment you stop working, the business slows down with you. That's not a marketing problem or a sales problem — that's a business that doesn't have systems yet.

$0 → $100k+/mo

Started in school with nothing, knocking on doors for work

20+ employees

Hired, fired, and learned hiring the expensive way

Owner Operator → REAL COMPANY

From doing every job myself to building a team around one

Why I'm the one telling you this

I've made basically every mistake you're about to make. That's the point.

I started detailing while I was still in school, with nothing. No system for getting customers — if I wanted work, I had to go find it myself. Doors, content, whatever it took.

At some point I realised I couldn't keep thinking like someone who cleans cars. If I wanted something bigger, I had to actually learn how to build a business — not just get better at detailing.

Going full-time solved one problem and created ten more. I couldn't do everything myself, so I started hiring. I've gone through more than 20 employees to figure out how to do that properly — bad hires, people going behind my back, all of it.

Every time I fixed one thing, the next bottleneck showed up: leads, sales, fulfilment, quality control, cash flow, getting myself out of the day-to-day. The business eventually grew into an 8-person operation doing $100k+ months.

The biggest lesson: what got the business from $0 to $10k wasn't what got it to $30k. What got it to $30k wasn't what took it past $100k. Every stage has a different bottleneck — and you can't see your own from inside it.

That's why Inner Circle exists. Not to hand you more information. To look at your business, tell you what I'd actually do in your position, and make sure you do it.

What this actually is

One bottleneck at a time, in the right order

Every detailing business grows through the same stages. Most people try to work on all of them at once, which is exactly why nothing moves.

1Leads

→

2Sales

→

3Fulfilment

→

4Team

→

5Systems

→

6Scale

A detailer doing $8k/month and one doing $25k/month don't have the same problem. One needs more leads. The other already has too many and needs a sales process, or a second tech, or better margins. Inner Circle starts by working out exactly where you're stuck on this line — then fixes that, not everything at once.

Why smart, hard-working detailers stay stuck

It's not that the strategies you tried were bad

You've probably already watched the ads videos, followed the pricing advice, posted the reels, joined the free communities. It's not a lack of information. It's not knowing what order to do things in, or having someone tell you when a strategy isn't your problem.

Doing it alone

Watch a video, run ads. Hear something else, pivot to content.
No one tells you if ads are even your actual bottleneck.
A course can explain hiring — it can't tell you if you should hire yet.
Something doesn't work, nobody experienced looks at why.
Years of trial and error, some of it sticks, most of it doesn't.

Inner Circle

We diagnose your numbers, offer, sales process and team first.
You get told exactly which one thing to fix next — and why.
Direct access to me when you get stuck implementing it.
Once that bottleneck's gone, we find the next one and repeat.
Diagnose → Prioritise → Implement → Measure → Repeat.

How it works

What actually happens once you're in

01

Diagnose where the business actually is

We go through your numbers, services, pricing, lead flow, sales process, team and operations to find what's really stopping growth — not what you assume it is.

02

Build your personalised roadmap

Not a generic course. We map out exactly what needs to happen in your business over the next 30, 90 and 180 days.

03

Fix the biggest bottleneck first

Leads, offer, close rate, average ticket, margins, hiring, systems, or getting you off the tools — whatever's actually holding you back right now.

04

Implement with direct support

You execute with access to me for questions, feedback and help when you get stuck — instead of losing weeks figuring it out solo.

05

Review, adjust, move to the next bottleneck

As the business grows, the problem changes. We check the numbers and reset priorities.

06

Build toward a business that doesn't need you every day

The goal isn't just more revenue — it's the marketing, sales, people and systems that let it keep growing without you personally doing everything.

Is this worth the money?

What Inner Circle actually includes

Inner Circle — 1:1 Mentorship

Built around your business, not a generic curriculum.

Full business diagnosis: leads, sales, pricing, margins, fulfilment, team, systems
Your personalised 30/90/180-day roadmap, built specifically around your bottleneck
Direct 1:1 access to me for feedback and support while you implement
Ongoing review as the business grows and the priorities change
Everything in the free community, plus the accountability and specificity a free resource can't give you

This isn't a $47 course, and I'm not going to pretend it is. It's also not priced the same for a detailer doing $8k/month as it is for someone doing $30k/month, because the work isn't the same. Investment is discussed on the call, once I've actually looked at where your business is at and what it would take to get you to the next stage.

Apply to Find Out If You're a Fit

What if it doesn't work?

Scale to $50K/Month in 6 Months — Or I Keep Working With You for Free Until You Do

I'm not asking you to trust that this'll work. I'm putting my own time on the line if it doesn't.

If you're accepted into Inner Circle, and after 6 months of doing the work with me you haven't reached $50,000 in a month, I'll keep working with you 1‑on‑1 at no extra cost until you do. You don't pay me a second time to finish what we started.

For this guarantee to apply, you need to:

Be accepted into Inner Circle after the application and qualification call, starting from a baseline revenue we agree on together (this guarantee is built for businesses already generating consistent monthly revenue, not brand-new startups).
Attend your scheduled calls and respond to check-ins.
Implement the actions we agree on, within the timeframes we set, instead of sitting on them.
Give me honest, accurate visibility into your numbers — revenue, leads, close rate, whatever we're tracking — so we can actually tell what's working.

Miss calls, don't implement the plan, or hide your numbers from me, and the guarantee doesn't apply — same as it wouldn't with anything else in business. If you show up and do the work and we still haven't got you there in 6 months, that's on me to fix, not you. Full eligibility and starting-baseline details are confirmed on your application call, so there's no ambiguity before you commit either way.

Who this is for

Be honest with yourself here

This is for you if:

You've already got a real detailing business generating consistent revenue — even if it's inconsistent month to month.
You know how to get customers and do good work — you're stuck on what to do next, not whether detailing "works."
You're willing to actually implement, not just collect more information.
You want a business, not just a better-paying job that depends entirely on you.

This isn't for you if:

You haven't started yet, or you're doing your first few jobs.
You're looking for a done-for-you service, not something you'll implement yourself.
You want a quick fix rather than a 6-month process.
You're not willing to be looked at closely — numbers, pricing, the lot.

Before you apply

Questions you're probably asking yourself

No. A course gives everyone the same content and hopes it applies. This starts with looking at your actual business — your numbers, your offer, your team — and building a plan around what your business specifically needs next. That's the whole difference.

Free content can teach you a tactic. It can't look at your margins and tell you whether ads are even your problem right now, or whether you should hire before or after you fix your close rate. That judgment call — specific to your business — is what you're paying for, not information.

Fair concern, and one I'd want answered too. This is 1:1, not a group program or a channel you message into a void. If I don't think I can genuinely help you, I'll tell you that on the call instead of taking your money — that's exactly why there's an application first.

Market size changes the ceiling, not the process. Leads, sales, fulfilment, team and systems apply whether you're in a big city or a small town — the specific tactics get adjusted for your market on the call, not ignored.

Part of the diagnosis is being honest about what you can realistically execute given your current time and team. If the answer is "not much yet," that itself might be the first thing we fix — but it's a conversation to have before you commit, which is what the call is for.

Inner Circle is built for detailers who already have a working business — generally somewhere in the $5k–$30k+/month range. If you're not there yet, I'll tell you honestly on the call rather than take you on anyway.

Plenty of people do, and that's genuinely fine. The free community gives you information. Inner Circle gives you a specific plan for your business and someone making sure you actually execute it. If you've got the time to figure it out alone, you don't need this yet.

Get accepted, show up to your calls, implement the plan we agree on, and give me honest visibility into your numbers. If you do that and we haven't got you to $50k/month in 6 months, I keep working with you for free until we do. Full eligibility details are confirmed before you commit — see the guarantee section above.

It depends on where your business is at and what it'll take to get you to the next stage, so it's confirmed on the call rather than quoted blind. If it's not something you can justify right now, that's a completely valid reason to wait — no hard feelings.

"I don't think detailers need another person withholding information and selling them the secret. I want to help you find out what's actually holding your business back and make sure you fix it."